Great feature on Fashion Film by styleguidenow

Posted on November 27, 2012 by ellieraeward

Loved this fashion feature, written by one of my favourite bloggers and great friends!

Since before Audrey Hepburn transformed Truman Capote’s classic to the big screen wearing Givenchy on her New York escapades, fashion has played various roles in the world of film. Award ceremonies are watched religiously by millions for the stars’ style and it is often the dress that is remembered longer than the award. It would seem that fashion has finally taken the lead in its very own genre-aptly named ‘Fashion Film’. A genre in which fashion is to play the protagonist and no longer take a back seat.